When we put out "Little Red Rooster," a raw Willie Dixon blues with slide guitar and all, it was a daring move at the time, November 1964. We were getting no-no's from the record company, management, everyone else. But we felt we were on the crest of a wave and we could push it. It was almost in defiance of pop. In our arrogance at the time, we wanted to make a statement. "I am the little red rooster / Too lazy to crow for day." See if you can get that to the top of the charts, motherfucker. Song about a chicken. Mick and I stood up and said, come on, let's push it. This is what we're fucking about. And the floodgates burst after that, suddenly Muddy and Howlin' Wolf and Buddy Guy are getting gigs and working. It was a breakthrough. And the record got to number one. And I'm absolutely sure what we were doing made Berry Gordy at Motown capable of pushing his stuff elsewhere, and it certainly rejuvenated Chicago blues as well.

K.Richards. Life

Made in U.S.A.

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